Once you have a website that is making a bit of money, you may be wondering how to sell your website. There are three areas to focus on when selling a website. The three areas are traffic, monetization and customer lists. Why are these areas so important? They are important because these areas are the three most important areas for a website buyer. If you can promote these areas properly you can show a buyer how they can make a ton of money if they buy your site. Let’s take a deeper look.
Traffic is one of the most powerful was to sell a site. The reason why I talk about this area first, is it can quickly make a buyer money fast. Buyers are looking for ways to recoup their money in the shortest amount of time. So let’s say you have an old WordPress website that has good traffic, yet you are either bored with it or have no idea how to monetize it. Put it up for sale and you will get bids. No matter what you do, a website with traffic will automatically get bids.
If you have a bit of traffic and an income flow, then taking that income and multiplying it by three or four years. Will give you a good idea of what that website will make over a few years. You can state this in a auction listing and get bids based on future potential income. A marketer will see this site as a potential addition to their portfolio and want it for their own.
The last area that is extremely powerful when selling a website is a customer list. A good way to entice the hunger of a buyer is to list your customer list as a part of the auction. Buyers love this and find it extremely valuable. They use these lists to recoup the money paid for a site. It is quite easy for a buyer to send out a email and get the customer list to bite on an affiliate product. With just a few mailings a buyer can make their money back and prepare the site for sale or add it to their portfolio.
Focus on these three areas before selling your sites and you will find success. Start off with these methods in how to sell your website before going forward with more advanced topics. For those that are ready to move forward, give eTycoon a try, the methods found in eTycoon contain advance tactics to boost a site’s value.